BODEN, an independent, minority-owned agency helps lead creative and communications efforts for PepsiCo Juntos Crecemos, the company’s new multi-year platform supporting Hispanic-owned small businesses
BODEN, a Hispanic-owned communications agency, secures PepsiCo as a client to spearhead creative and public relations efforts for its new multi-year platform aimed at strengthening Hispanic-owned small businesses. BODEN is responsible for the program’s brand identity including its distinctive name, as well as the development of the platform’s public relations and social media strategy.
“The mission of PepsiCo’s new Hispanic business platform is deeply personal to us,” said Natalie Boden, founder and president of BODEN. “As a small business owner myself, and with many members of our BODEN team coming from lines of Latino-owned small businesses, we understand first-hand the positive impact this program will have on our community and our economy. We are proud to work with PepsiCo in their effort to champion and support Hispanic small businesses across the country.”
Hennessy celebrates those who “Never Stop Never Settle” by recognizing the strivers and dreamers creating change in the face of adversity
Hennessy announces the selection of twenty esteemed inaugural members inducted today to the “Never Stop Never Settle Society,” a $1MM program to champion the next generation of Black entrepreneurs. The initiative was introduced in March 2021 to support a more equitable landscape for inclusive business growth and development.
“Hennessy recognizes the tenacity and resilience each selected member embodies as they push the limits of potential to carve their path, address social and economic challenges and make a lasting impact on their community,” says Jasmin Allen, Senior Vice President, Hennessy US. “Hennessy has always supported the Black community. We are honored to continue this legacy through the “Never Stop Never Settle Society” by celebrating extraordinary individuals and championing the vision of their businesses.”
Grants Build on Company’s Commitment to the Health and Well-Being of Central Valley Communities, Supports Innovative Work at Schools and Non-Profit Organizations
The Wonderful Company today announced that its 2021 $1 million Wonderful Community Grant applications process is now live, continuing the company’s commitment to investing in and collaborating with the communities where its employees live and work. Over the last six years, The Wonderful Company and its owners, philanthropists and entrepreneurs Lynda and Stewart Resnick, have provided $4 million in Wonderful Community Grants directly to more than 50 area non-profits and 165 schools in the San Joaquin Valley.
New Upfield US “Plant Grants” Program Provides Funding, Education and Mentoring. First Year Supports Black-owned Restaurants
Upfield US announced a new grant program, Plant Grants, aimed at promoting plant-based eating through charitable funding, education, and mentorship. This first year is being sponsored by Violife®, an Upfield brand and portfolio of 100% vegan cheeses and spreads, in collaboration with legendary hip-hop artist and long-time vegan, RZA.
The 2021 Plant Grants program will focus on helping community-based Black-owned restaurants recover from the impacts of the COVID-19 pandemic recognizing that these businesses are often the economic and cultural centers of their communities.
The program will provide funding to support re-investment in the business, an introduction to plant-based ingredients, and coaching on menu development from two plant-based chef pioneers, Lemel Durrah and Laricia Chandler to inspire Black-owned restaurants to add more plant-based dishes to their menus or convert well-loved recipes to plant-based.
Kombucha King GT Dave Honors Pride Month with Funding for Future LGBTQ+ Business Leaders and Entrepreneurs
World’s Leading Kombucha Brand Launches New Summer Initiative ‘CommUNITY’
The Founder & CEO of GT’s Living Foods, GT Dave, announced today the Synergy Scholarship on behalf of new, non-profit entity, the GT Dave Foundation. The Synergy Scholarship fund is a $250,000 commitment awarded to LGBTQ+ youth pursuing entrepreneurial careers. The announcement of the Synergy Scholarship comes as part of a larger summer 2021 initiative, CommUNITY, celebrating three key pillars: uplifting diverse peoples, preservation of the planet, and accessibility to nutritious foods.
As a pioneer in the health and wellness movement and the creator of an iconic brand that has earned him the moniker “Kombucha King,” GT began his entrepreneurial journey at the age of 15 years old. Struggling with the woes of starting a business, GT was also growing up as a gay man and exploring his identity. Through strength and perseverance, he channeled his creativity and unique point of view into the company that today holds leading rank as the #1 kombucha brand in the world.